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National Lego Day

Next Thursday, 28 January 2027

National LEGO Day is observed every year on January 28 to honor the iconic bricks that spark creativity and have helped in developing problem-solving skills for generations. 

Be it towering skyscrapers or cars or intricate spaceships, LEGO creations have always inspired several people to think outside the box with an interesting way to cultivate imagination and hands-on learning. 

LEGO sets aren’t just toys, they’re tools that develop important skills. Playing with LEGO bricks can improve spatial reasoning, enhance creativity, and boost fine motor skills. Whether assembling a pre-designed set or creating a masterpiece from scratch, LEGO building challenges minds while providing endless entertainment.

A close-up view of a colorful pile of interlocking plastic building bricks in red, blue, yellow, green, white, and orange, scattered together in a playful, textured arrangement.

Get Your Hands On Some Amazing Lego Sets

Star Wars

A LEGO Star Wars Ultimate Collector Series Millennium Falcon set box, featuring the detailed gray spacecraft flying through space, with the LEGO and Star Wars logos, age rating 16+, and minifigure lineup shown on the packaging.
Star Wars Lego SetLEGO Star Wars Ultimate Collector's Millennium FalconThe ultimate flex gift for a Star Wars fan. This legendary LEGO Millennium Falcon isn’t just a build; it’s an experience and a show-stopping display piece. Iconic, massive, and unforgettable.
$3,966.38Amazon

Classic Brick Box

A LEGO Classic large yellow storage box filled with colorful building bricks, shown alongside example builds including houses, vehicles, animals, and small structures made from the assorted pieces.
Classic Brick BoxLEGO Classic Large Creative Brick Box 10698 Building SetA no-fail gift that never gets old. This LEGO brick box sparks endless creativity, works for solo or group play, and doubles as easy storage, fun, practical, and kid-approved every time.
$39.49Amazon
$59.99-34%

Bouquet of Roses

A LEGO Icons Botanical Collection Bouquet of Roses set, showing a box with the finished display and a detailed arrangement of red LEGO roses with green stems and small white flowers laid out in front.
Bouquet Of RosesLEGO Botanicals Bouquet of Roses Artificial FlowersA romantic gift with a fun twist. These LEGO roses never wilt, double as chic home décor, and turn gifting into a relaxing, memorable build, flowers, but make them forever.
$55.58Amazon
$59.99-7%

Botanical Tiny Plants

A LEGO Icons Botanical Collection Tiny Plants set, showing a boxed display and multiple small potted plants made from LEGO pieces, including cacti, succulents, and flowering plants arranged in brown pots.
Botanicals Tiny PlantsLEGO Botanicals Tiny Plants - ArtificialA cute, calming gift that lasts forever. These LEGO tiny plants add instant charm to desks or shelves—no watering, no stress, just a fun build and cozy décor vibes.
$39.95Amazon
$49.99-20%

Hotel Model Kit

A detailed LEGO Icons Boutique Hotel building set with a pastel green dome and ornate architecture, shown assembled with minifigures, street details, and accessories, alongside the product box in the background.
Hotel Model KitLEGO Icons Boutique Hotel Model KitsA classy, slow-build gift for grown-up LEGO fans. The Boutique Hotel doubles as a relaxing project and a stunning display piece, full of charm, details, and serious desk-or-shelf appeal
$218.50 Amazon
$229.99-5%

Origin of National LEGO Day

National LEGO Day honors the date in 1958 when the son of LEGO's founder, Godtfred Kirk Christiansen, patented the modern LEGO brick design. These simple, interlocking plastic bricks revolutionized the toy industry, laying the foundation for the global success of LEGO. 

Though this day was not established by the LEGO group, fans across the globe adopted January 28 as a time to honor the brand's influence on learning, innovation, and play.

The History of LEGO Day

The history of LEGO goes back to Billund, Denmark, when a carpenter named Ole Kirk Christiansen began making wooden toys during the Great Depression in 1932. 

The company was named “LEGO” in 1934, which was derived from the Danish phrase “leg godt,” translating to “play well.” 

LEGO went ahead with innovation in 1947 by producing plastic toys, which marked a turning point in the toy industry.

The company also introduced “Automatic Binding Bricks,” which were inspired by Kiddicraft Self-Locking Bricks that laid the foundation for the LEGO system. 

These bricks were made from cellulose acetate and evolved from traditional stacking blocks. After his son, Godtfred, patented the modern LEGO design with the interlocking capabilities, it created a different system of creative play that defined the brand.

Five years later, the bricks began using ABS plastic, known for its durability and vibrant colors.

In the decades that followed, LEGO expanded its range, with the Duplo line in 1969 for younger children and the iconic mini figures in 1978. 

In the 1980s, LEGO became a household name worldwide, growing its presence through themed sets, partnerships, and educational programs.

The company continued to innovate, creating record-breaking models, such as the 2013 life-sized Star Wars X-Wing fighter built from over five million bricks.

By the 21st century, LEGO embraced adult fans with intricate sets, celebrated in shows like Lego Masters and The Lego Movie.

Today, LEGO remains a symbol of creativity and quality, inspiring generations with the motto “Only the best is good enough.”

How to Observe National LEGO Day

Observing National LEGO Day could be a colorful and interesting way to bond with your loved ones or just yourself. 

You can invite friends and family to a LEGO-themed gathering and provide a mix of bricks, encouraging everyone to let their creative juices flow.

You can take on a new challenge by getting yourself a new LEGO set and creating a custom design. Don't forget to share your art on social media with the hashtag #NationalLEGODay.

No matter how you engage with LEGO, it’s a reminder of the limitless possibilities that creativity and colorful bricks bring to our lives. 

Four LEGO-style minifigures standing side by side—a casual figure, a police officer, a professional worker, and a construction worker—posed in front of a scattered background of colorful building bricks.

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National Lego Day - Next years

Friday, 28 January 2028

Sunday, 28 January 2029

Monday, 28 January 2030

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